Alec

McNayr

I just quoted blogger/artist/marketer Hugh MacLeod in a proposal to a potential marketing client:

Marketer and artist Hugh MacLeod writes in his book Ignore Everybody,

“Put some of your ideas on a blog and ‘get it out there.’  Eventually the fish will start biting. Just remember that it doesn’t happen overnight.  It usually takes a couple of years of continual posting to build up enough trust to where people are willing to [buy from you consistently].  But you never know; it could be a couple of months.”

So, I should take this opportunity to write a starting blog post.  I started this blog at alecmcnayr.com to be a repository of all my online media, but maybe it can be more.

I’m a partner at a production company, a social media company, a co-writer at a humor blog that nabbed 2.5 million visitors in July,  and through all that, I have a book coming out in April 2010, I’m actively pitching TV and Web series, and I have a handful of active marketing clients, including Nokia, UCLA, and Generosity Water.  A multi-national corporation, a university, and a non-profit.

You’d think I would have learned to specialize.

Every time someone asks me what I do, I squint my eyes and try to formulate an answer.  I’m not prideful.  I’m probably more humble than I should be… I am just trying to contextualize why I do the creative things I do, and I never have a suitable answer.  Perhaps it’s just not that simple, or perhaps my personal confusion about my work complicates it.

Maybe I should just settle on “I create things, some written, some visual.”

All that to say, I hope to use this blog as a forum to explore an answer to that question: “What do you do?”

I hope you find my thoughts interesting and perhaps use me as a sounding board for your creative endeavors.

Like I said, I’m reading Hugh MacLeod’s book.  He’s an older creative guy with a lot of wisdom and experience.  I’m less experienced, but just as creative.

So, if I’m asking the question… how would you answer?  What do YOU do?