Three Stories About Online Video Marketing
Tuesday, May 13th, 2008 | No Comments » Double Your Video Exposure With Social Media:
UNICEF did it and now so can YOU
Stephen Cassidy began posting the videos to UNICEF’s own MySpace page and then to other video-sharing websites — all for free. In less than a year, the number of views on the video-sharing sites exceeded views on UNICEF’s homepage — doubling the exposure at no additional cost. more
Financial News Sites Bank on Video
Big financial news sites cue up Web-beats-cable sell
Yahoo Finance recently launched Tech Ticker, a tech-stock-centric blog that produces daily, bicoastal video segments. Yahoo claims TechTicker is pulling in 150,000 to 230,000 unique viewers per day, and sometimes close to 500,000 when featuring a big, news-making guest. Forbes.com took a major plunge into video in 2002 and now averages 2.5 million total viewers per week, per internal data. more
Colleges Putting Their Own Spin on YouTube
Frostburg, like a growing number of schools, is trying to elbow its own messages onto such sites as YouTube to promote themselves, create a virtual community and drown out embarrassing clips. more